Today we are donating all of our sales’ profits to charity! After we pay the authors of our books, all the money we get from today’s sales goes to ProLiteracy. Granted, it won’t be a whole lot of money, but we think that putting our money where our mouths are is a good example.
Today is supposedly a huge day for e-book sales. So many people have just received a Kindle, Nook, or ipad that it sort of makes sense. Of course, you can always download the free readers for PC or Mac, so there really isn’t any excuse. Even for those who have never read e-books before, it has become so damned easy and cheap that it almost doesn’t make sense to not check it out.
As someone who is intimately involved in the e-book industry, I try to keep an eye on trends and predictions for the future. It’s not easy and it’s far from a science, but most signs point to the field growing more and more into 2012. We’re pretty new at this game of publishing and I’m sure we’ve made tons of mistakes. The most obvious being our mediocre marketing skills. It’s not for lack of interest, but more of a gap in our combined professional experience. And it seems to be a widespread problem with us writers and artists; even when we produce fantastic works, we somehow fumble all the time when it comes to letting the world know. Ha!
This event – donating our share of the pie to charity – is one of the steps we’ve decided to take in getting our books to a wider audience. But it’s also a very sincere attempt to lend support to a great organization. If you’ve never checked out our books before, now would be the best time to do so. Not only do you get a very good, very cheap book (or two), but it is a cool thing to do; your karma and conscience could benefit considerably. Mm hm.
Here are the links to our books:
Regardless of how this all works out, I think we’ll be doing similar things in the future. Of course, I hope that it goes like a rocket – propelling our sales through the roof and into the stuff of legends… but I’m not quite delusional enough to think that’s likely to happen anytime soon. You know what might help? Eggnog and rum might help. Should be just the thing to take the edge off the holidays. Cheers!
Patrick Jennings-Mapp is a co-founder of and an editor for Escape Collective Publishing. When he’s not trying to eat his weight in Christmas cookies, he’s trying to figure out how to drink his displacement volume in spiked coffee.